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    <subfield code="a">Yoffie, David B.</subfield>
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    <subfield code="a">Strategy rules</subfield>
    <subfield code="h">[BOOK] :</subfield>
    <subfield code="b">five timeless lessons from Bill Gates, Andy Grove, and Steve jobs /</subfield>
    <subfield code="c">David B. Yoffie and Michael A. Cusumano.</subfield>
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    <subfield code="a">New York, NY : </subfield>
    <subfield code="b">HarperBusiness, </subfield>
    <subfield code="c">2015.</subfield>
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    <subfield code="a">xiii, 254 pages :</subfield>
    <subfield code="b">illustrations ;</subfield>
    <subfield code="c">24 cm.</subfield>
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    <subfield code="a">Includes bibliographical references (pages [217]-238) and index.</subfield>
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    <subfield code="a">"The authors of the bestselling Competing on Internet Time (a Business Week top 10 book) analyze the strategies, principles, and skills of three of the most successful and influential figures in business--Bill Gates, Andy Grove, and Steve Jobs--offering lessons for all managers and entrepreneurs on leadership, strategy and execution.In less than a decade, Bill Gates, Steve Jobs, and Andy Grove founded three companies that would define the world of technology and transform our lives. At their peaks, Microsoft, Apple, and Intel were collectively worth some $1.5 trillion. Strategy Rules examines these three individuals collectively for the first time--their successes and failures, commonalities and differences--revealing the business strategies and practicesthey pioneered while building their firms.David B. Yoffie and Michael A. Cusumano have studied these three leaders and their companies for more than thirty years, while teaching business strategy, innovation and entrepreneurship at Harvard and MIT. In this enlightening guide, they show how Gates, Grove, and Jobs approached strategy and execution in remarkably similar ways--yet markedly differently from their erstwhile competitors--keeping their focus on five strategic rules.Strategy Rules brings togetherthe best practices in strategic management and high-tech entrepreneurship from three path-breaking entrepreneurs who emerged as CEOs of huge global companies. Their approaches to formulating strategy and building organizations offer unique insights for start-up executives as well as the heads of modern multinationals"--</subfield>
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    <subfield code="a">"Strategy Rules reveals the important principles and skills shared by Bill Gates, Andy Grove, and Steve Jobs, three of the most successful and influential figures in business, and how managers and entrepreneurs can learn by their examples"--</subfield>
    <subfield code="c">Provided by publisher.</subfield>
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    <subfield code="a">Strategic planning.</subfield>
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    <subfield code="a">Leadership.</subfield>
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    <subfield code="a">Management.</subfield>
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