02241cam a2200289 i 4500 546670539 TxAuBib 20220210120000.0 220120s2022||||||||||||||||||||||||eng|u 9780306925689 HRD 29.00 0306925680 HRD 29.00 TxAuBib rda Rose, Todd, 1974- Collective illusions [BOOK] : conformity, complicity, and the science of why we make bad decisions / Todd Rose. First edition. New York : Hachette Books, 2022. xxvii, 276 pages : illustrations ; 24 cm. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references (pages 217-265) and index. The desire to fit in is one of the most powerful, least understood forces in a society. Todd Rose believes that as human beings we continually act against our own best interests out of our brains’ misunderstanding of what we think others believe. A complicated set of illusions driven by conformity bias distorts how we see the world around us. From toilet paper shortages to kidneys that get thrown away rather than used for desperately needed organ transplants, from racial segregation to the perceived “electability” of women for political office, from bottled water to “cancel culture,” we routinely copy others, lie about what we believe, cling to tribes, and silence others. The question is, Why do we keep believing the lies and hurting ourselves? Todd Rose reveals the answer is deeply hard-wired in our DNA, with brains that are more socially dependent than we realize or dare to accept. Most of us would rather be fully in sync with the social norms of our respective groups than true to who we are. Using originally researched data, Collective Illusions shows us where we get things wrong and just as important, how we can be authentic in forming our opinions while valuing truth. Provided by publisher. 20220210. Conformity. Decision making. Self-actualization (Psychology.)